Almost every home based business uses some form of affiliate program - single level or multi-level. Either you have your own product and run your own affiliate program, or you become an affiliate within someone else’s program and sell their products.

Someone once said something similar to this, “Network Marketing is marketing and promotion business, pursued by people who are clueless about both - go figure!” Network Marketing is merely Affiliate Marketing with a more sophisticated compensation plan.

So to solve this shortage of marketing and promotion talent, Read more »

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Yes, I’m afraid so. Just a small bit though.

Imagine that you are able to distribute fliers through letterboxes, or place drop cards at ATM’s, just to name a couple of the off-line methods used to attract inquiries. How do you measure the effectiveness of what you are doing?

If we take a look at the Direct Response industry - often better known as mail order, very often the response rates of ½% to 1½% is typical. I understand that a campaign returning less than ½% is deemed a failure and any campaign returning better than 1½% is terrific.

At the time of writing the previous posts on Traffic Swarm I read in a forum post that someone had sponsored 700 members into Traffic Swarm. Only 10 of them had upgraded to Pro level.

How does that look to you? Not too good I suspect, but do the maths. Read more »