Yes, I’m afraid so. Just a small bit though.

Imagine that you are able to distribute fliers through letterboxes, or place drop cards at ATM’s, just to name a couple of the off-line methods used to attract inquiries. How do you measure the effectiveness of what you are doing?

If we take a look at the Direct Response industry - often better known as mail order, very often the response rates of ½% to 1½% is typical. I understand that a campaign returning less than ½% is deemed a failure and any campaign returning better than 1½% is terrific.

At the time of writing the previous posts on Traffic Swarm I read in a forum post that someone had sponsored 700 members into Traffic Swarm. Only 10 of them had upgraded to Pro level.

How does that look to you? Not too good I suspect, but do the maths. Read more »

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Here are a couple of other points about Traffic Swarm which allow it to stand apart from the other Traffic Exchangess.

It has been suggested that Traffic Swarm makes a great split-testing platform for adverts that you are considering using with Google Adwords. At first I thought this was a good idea but lately I’ve begun to think again.

The market on Traffic Swarm is, not surprisingly, typical of the market of most traffic exchanges. Most of them are inhabited by people trying to sell something. Google on the other hand is very different. So using Traffic Swarm to decide which of your adverts is best for Google Adwords may lead to expensive failure.

Read more »

Hopefully this will turn out to be a little shorter than my last posting - even I needed a break after that

I often read posts on forums relating to upgrading in Traffic Swarm. It’s actually a good question but it is only possible to be answered by the individual asking the question, which of course undermines the purpose of this blog because I’m not exactly being helpful, am I? So let me see if I can throw in a couple of helpful hints.
Read more »

There are fairly well supported statistics that indicate that…

• only 5% of people in Network Marketing will be successful to any measurable degree
• That means 95% will will not be successful - sorry to state the obvious
• The 5% who succeed will do so, generally with, or without your help.

I understand that the 80/20 rule plays a part in that 80 out of 100 people who join network marketing will fail anyway. They tend to say, “just wasn’t for me!” I believe that they were recruited by inappropriate advertising - not deliberately inappropriate, but inappropriate just the same.

With these 80 out of 100, nothing you do will keep them in and any time you spend on them will be wasted. They make up 80%, so you could save 80% of your time by not dealing with them.

So now we have 5% who will be successful ANYWAY, 80% who will fail ANYWAY. That leaves 15. What about them? Read more »